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SEO 2020: Are you ready for these major changes? Google is constantly evolving and sometimes it can be hard to keep up with the new trends and algorithms. For 2020, Google’s focus is on becoming the end destination of a user’s journey. This means that when users type a…

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5 ways to improve your SERP ranking and beat your competitors There are several reasons why your competitors may be performing better in the SERPs (Search Engine Results Pages) and this article will look at ways to improve your SEO (Search Engine Optimisation) and climb higher up the results. …

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How to keep up with Google’s changing algorithms   You’ll hear the term ‘search engine optimisation’ (SEO) a lot in any discussion about growing your business online and making your website perform better in search engines. But SEO isn’t a static practise that you just learn how to do…

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How to create a digital marketing strategy for small businesses Starting a business, or starting to define the marketing for a business, can be a difficult process. Entrepreneurs wear many hats whilst juggling many plates, and marketing is often the first thing to be overlooked. You may find a…

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Our Guide to Creating E-Commerce Product Pages that Actually Convert   There’s a lot that goes into running a business and selling products online. So much time and effort goes into carrying out research, setting up, sorting inventory, building the perfect website, optimising it for search engines and uploading…

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THIS is why you should be incorporating video into your digital marketing mix   If you keep up to date with our helpful business articles, or the latest digital marketing trends, then you’ll already know how important video content is for your business. But maybe you know that you…

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The Digital Trends that MUST be Included in your 2019 Marketing Strategy We talked about the big marketing trends coming up in 2019 at the beginning of the year and already we find ourselves halfway through the year. So now, we think it’s the perfect time to review these…

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How to Improve Your Website SEO – 5 Actionable Steps to Boost Performance   What is SEO – Search Engine Optimisation Search engines, such as Google, need to display the best websites to users when they make a search. The website needs to be trustworthy, useful and ultimately provide…

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How to use Live Chat to drive more sales With more and more things becoming digital these days, retailers want to ensure that their customer’s online experience is as close to perfect as they can get. So, an easy to navigate website that has clear information and call-to-actions will…

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How to Know When it’s Time for a New Website Fallen out of love with your website and suffering from a bad case of website envy? Don’t worry – you’re not alone. It happens to us all. Web design trends change over time, and it’s important to refresh your website…

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