Technology

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How to get more value out of your order confirmation emails It may feel like you only implemented order confirmation emails because you felt you had to and because everyone else was doing it; but they’re more important than you may think. In today’s digital age, yes every customer…

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How to make your digital brand more human and approachable online In today’s world, it’s essential for your business to have an online presence. Potential customers head straight to search engines and social media when they’re looking for a product, service or recommendations. But as nearly every business is…

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THIS is why you should be incorporating video into your digital marketing mix   If you keep up to date with our helpful business articles, or the latest digital marketing trends, then you’ll already know how important video content is for your business. But maybe you know that you…

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Instagram Uses Artificial Intelligence to Tackle Bullying  Instagram is finally starting to crack down on the issue of bullying and harmful material that is rife on their platform, although it has taken a number of high profile suicide cases for something to be done.   The power of social…

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The Digital Trends that MUST be Included in your 2019 Marketing Strategy We talked about the big marketing trends coming up in 2019 at the beginning of the year and already we find ourselves halfway through the year. So now, we think it’s the perfect time to review these…

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How to use Live Chat to drive more sales With more and more things becoming digital these days, retailers want to ensure that their customer’s online experience is as close to perfect as they can get. So, an easy to navigate website that has clear information and call-to-actions will…

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What is a Call-to-Action (CTA)? Call-to-Action, also known as CTA, is a bridge between marketing and sales. Your storefront looks amazing, all your brand marketing and engaging with your consumers is going well. All the signs lead to improving sales for your business. But there is one issue; your…

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Welcome to the second part of our keeping safe online series. This one will focus on how businesses can take back control of their data. As the digital age has changed the way we work and live, it’s also changed the way business is done. With so many businesses…

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We all need to take responsibility for keeping children safe online, and this is also relevant for your own data-self. Whether your company utilises technology for children, students, vulnerable people, or you’re interested in this topic for the sake of yourself, your workplace or your own children, then this…

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A beginner’s guide to Voice Search SEO   Alexa.. What is Voice Search SEO and how do I use it? Voice Search is KEY for your SEO in 2019! If your website isn’t optimised for spoken queries, then you could lose out on multiple opportunities for sales and reaching…

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