#marketing blog

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How to create a digital marketing strategy for small businesses Starting a business, or starting to define the marketing for a business, can be a difficult process. Entrepreneurs wear many hats whilst juggling many plates, and marketing is often the first thing to be overlooked. You may find a…

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Our Guide to Creating E-Commerce Product Pages that Actually Convert   There’s a lot that goes into running a business and selling products online. So much time and effort goes into carrying out research, setting up, sorting inventory, building the perfect website, optimising it for search engines and uploading…

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THIS is why you should be incorporating video into your digital marketing mix   If you keep up to date with our helpful business articles, or the latest digital marketing trends, then you’ll already know how important video content is for your business. But maybe you know that you…

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10 Steps to Becoming an Email Marketing Pro   You’re probably already aware how important it is to adopt an effective email marketing strategy for your business. It’s a great way to directly engage your audience and increase sales. But how do you start? Well, first thing’s first, you…

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How to Improve Your Website SEO – 5 Actionable Steps to Boost Performance   What is SEO – Search Engine Optimisation Search engines, such as Google, need to display the best websites to users when they make a search. The website needs to be trustworthy, useful and ultimately provide…

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How to use Live Chat to drive more sales With more and more things becoming digital these days, retailers want to ensure that their customer’s online experience is as close to perfect as they can get. So, an easy to navigate website that has clear information and call-to-actions will…

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What Types of Content Should you be Sharing on Social Media?   Social media in 2019 We’re half way through 2019 and its needless to say that social media is an essential part of your business’s marketing strategy. 66% of internet usage is now said to be spent on…

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How to Know When it’s Time for a New Website Fallen out of love with your website and suffering from a bad case of website envy? Don’t worry – you’re not alone. It happens to us all. Web design trends change over time, and it’s important to refresh your website…

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Why Does Your Business Need a Blog? So maybe your business currently doesn’t have a blog – and maybe you don’t intend to get one either. You have enough to do running your business; sending out orders, attending to customers, paying suppliers, trying to keep up with social media…

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How to Create Social Media Marketing Reports to Track Performance Tweeting, updating your business Facebook page and regularly snapping images for Instagram – it all takes time. And we don’t just mean the actual uploading of images and writing of posts and tweets; there’s all the thought and planning…

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