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Have a Merry Profitable Festive Marketing Season It’s more than likely that the ‘C’ word has already been mentioned at work. Christmas is a little over 2 months away and whilst that may feel like it’s too early to start thinking about it, businesses across the country will already…

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How to use TikTok for your Business   What is TikTok You may have heard this term a few times now but you’re not fully aware of what it is. Well, TikTok is the new social media platform on the block, and it’s not one to be ignored. Over…

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How to get more value out of your order confirmation emails It may feel like you only implemented order confirmation emails because you felt you had to and because everyone else was doing it; but they’re more important than you may think. In today’s digital age, yes every customer…

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How much is halloween worth in the UK? There are plenty of big dates in the marketing calendar, and as Summer draws to a close and the kids go back to school, the next big thing to look forward to is Halloween. This holiday is said to be worth…

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How to make your digital brand more human and approachable online In today’s world, it’s essential for your business to have an online presence. Potential customers head straight to search engines and social media when they’re looking for a product, service or recommendations. But as nearly every business is…

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Our Guide to Creating E-Commerce Product Pages that Actually Convert   There’s a lot that goes into running a business and selling products online. So much time and effort goes into carrying out research, setting up, sorting inventory, building the perfect website, optimising it for search engines and uploading…

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Why Your Marketing Campaign Is Failing If you’re feeling exasperated by your marketing campaign efforts, it may be time to sit down and pause. If the energy you’re putting in isn’t achieving any result it’s time to ask, ‘why is my marketing failing?’. From my experience and knowledge, here…

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Is Social Media Marketing Right For Your Business? Social media marketing offers great opportunities for businesses and brands, whatever your size… That said, knowing which social media channel(s) to use for your marketing efforts is key; a shotgun approach will take time and money, and might not provide the…

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“My advertising doesn’t work…” “My website sucks!” “My sales guys don’t follow up on my leads…” Your marketing strategy isn’t working. Social media marketing is just one resource of a plethora available, but is one NOT to be ignored. Social media marketing is important in and of itself BUT…

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When it comes to Marketing your business, the idea of a great viral campaign always lights up peoples eyes and has them envisaging how everyone will know about their brand and product, across the world, in days, moments even. But the stark reality with any marketing is that it’s…

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