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The digital world is constantly evolving and it’s important for businesses to understand the need to regularly review and update their digital marketing strategy. The best brands however, don’t just to try to keep up, they try to innovate. Digital space is becoming congested, and it’s getting harder to…

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Welcome to the second part of our keeping safe online series. This one will focus on how businesses can take back control of their data. As the digital age has changed the way we work and live, it’s also changed the way business is done. With so many businesses…

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We all need to take responsibility for keeping children safe online, and this is also relevant for your own data-self. Whether your company utilises technology for children, students, vulnerable people, or you’re interested in this topic for the sake of yourself, your workplace or your own children, then this…

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It can be hard to achieve successful brand awareness on social media, especially as there’s so much noise on social platforms. Nearly every business is active on social media these days and small brands can often be overlooked. Big brands have big teams with big budgets invested in their…

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A beginner’s guide to Voice Search SEO   Alexa.. What is Voice Search SEO and how do I use it? Voice Search is KEY for your SEO in 2019! If your website isn’t optimised for spoken queries, then you could lose out on multiple opportunities for sales and reaching…

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How to Create the Perfect Website Landing Page  A landing page is a page on your website that is specifically designed to convert visitors to leads. It is a single page that is created online to appear after a user clicks on an ad or CTA (Call to action)….

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How to Plan and Execute Your First Social Media Campaign Creating a social media campaign can be extremely daunting, especially if you’re in the beginning stages of setting it up or you’ve never created a campaign before. But where do you start? What do you focus on? Every social…

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10 Reasons Why Your Business Needs an App As a nation, the use of mobile phones has become increasingly popular for shopping, and if by 2019 your website has not been optimised for mobile, you can wave good bye to a ton of your sales. But why create an…

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How Often Should You Post On Social Media? This is probably one of the most frequently asked questions by business owners that returns probably the most answers. Every corner of the internet, every advisor, manager and staff member will likely give a different answer. The truth is, there isn’t…

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We’re guessing you took a double take and re-read that article title a few times?  Well, they are legitimate hashtags that brands have used to market their products. You may be wondering though, did they make a massive marketing blunder or did they intentionally use ‘accidentally-on-purpose’ miscommunication as a…

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